“After just one meeting Jili absolutely understood what we were about and what we needed. Jili is extremely creative and intuitive, she listens and really hears! Her designs are of the highest quality. Great stuff.”
Catherine Tyrell, The Lake District Wildlife Park
We transposed the branding into marketing materials, advertising and map for within the park using the illustrations teamed with more real life photography of the animals themselves. We then completely redesigned the website, which was coded by Colourmedia, to be bright, inviting, yet serious about conservation.
The slightly deeper tones of the colour palette appeal to both children and adults and can be adapted for targeted literature for the two main customer groups.