We were approached by Amy and the team at Another Way to brand their charity and create a website to help, encourage and join together people with a common purpose; to tread more lightly on our planet for the benefit of all.
This is a subject we are passionate about and so we were delighted to get involved. Amy Bray (hailed as the UK’s answer to Greta Thunberg) wanted a globe and a signpost as the main elements of the logo, and so we provided multiple options to choose and develop. The team were keen to create something that was bright, fresh and modern. Appealing to young people was a really important aspect of the brief, but equally the charity needed to include all generations to truly make a change. The result is a clear and adaptable brand, a website that continues to evolve, and marketing materials when required.